Supplyco set to launch online sales
The Hindu
Cooperative launches new range of products under Sabari brand
The Kerala State Civil Supplies Corporation, the apex consumer cooperative in the State, will launch its online sales venture on a pilot scale in Thrissur Municipal Corporation area on December 11. The venture will then be launched in all other municipal corporations by the end of December, said Ali Asgar Pasha, chairman and managing director of the corporation, here on Wednesday.
Online sales are expected to give a big boost to the sales turnover of the corporation, which has registered a significant success with its own brand of products. Mr. Pasha said that the whole wheat flour under Supplyco’s Sabari brand had found great popularity. A total of 4 crore 1-kg packets of the flour was sold over the past seven months. He said it was an indication of the acceptance of the Sabari brand of products, including tea, among Supplyco customers.
The cooperative has launched a whole of range of products under its brand, the latest being Sabari washing soap. The first product was Sabari brand of tea.