Edtech company launched
The Hindu
In Ekluvya, I saw a hungry team that wants to right a lot of wrongs happening in our childhood learning: Gopichand
Chief national badminton coach Pullela Gopichand launched Ekluvya, an Edtech company that aims to maximise a child’s learning potential, on Tuesday. MP G. Ranjith Reddy and director of SR Hatcheries Tirupathi Reddy were also present.
“In Ekluvya, I saw a hungry team that wants to right a lot of wrongs happening in our childhood learning,” Gopichand said at the launch.
“Only about 12-15% children are really interested in studying. There is a huge set of children that are distracted. They pursue learning only because their parents ask them to,” said chairman of Ekluvya A. Santhosh Reddy.

The draft policy for “Responsible Digital Use Among Students”, released on Monday by the Department of Health and Family Welfare, has recommended that parents set structured routines with clear screen-time rules and prioritise privacy, safety, and open conversation with children on digital well-being.












