
HLL-AMRIT new logo launched
The Hindu
HLL-AMRIT new logo launched
The Affordable Medicines and Reliable Implants for Treatment (AMRIT) pharmacy chain run by the central public sector undertaking HLL Lifecare Limited has introduced a new logo and visual identity to commemorate a decade of the AMRIT initiative.
Anitha Thampi, chairperson and managing director, HLL, unveiled the new logo and visual identity at a function held at Thiruvananthapuram on Friday.
With over 220 AMRIT outlets already operational in premier institutions like AIIMS, JIPMER, and major government hospitals, the company aims to broaden its footprint to bring affordable healthcare closer to more areas. The new phase of AMRIT will also focus on enhanced customer experience, including home delivery, improved product availability, digital integration, and wider presence.













