Four more weavers societies can now use GI tag for Udupi sari
The Hindu
MANGALURU
Four more weavers service cooperative societies in the coastal belt which are into weaving handloom saris have obtained the authorisation certificate to use the Geographic Indication (GI) tag for Udupi sari.
With this, five weavers societies are now allowed to use the GI tag of Udupi sari. It is expected to boost the recognition of Udupi sari further.
The four societies are Padupanamboor Primary Weavers Service Cooperative Society Ltd., Haleyangady; Udupi Primary Weavers Service Cooperative Society Ltd., Udupi; Shivalli Primary Weavers Service Cooperative Society Ltd., Aadi Udupi and Brahmavara Primary Weavers Service Cooperative Society Ltd., Brahmavara.
According to Mamatha Rai, president, Kadike Trust, a non-government organisation based at Karkala, which is the promoter of Udupi sari, it was in 2016 that the Udupi sari received GI tag. But none of the weavers cooperative societies that produce Udupi sari obtained the authorisation certificate for using the GI tag.
In 2019, the trust initiated the process of obtaining GI authorisation for all weavers societies that produce Udupi sari.
Talipady Primary Weavers Service Cooperative Society Ltd., Kinnigoli, became the first authorised user of the GI tag for Udupi sari.
“GI authorisation will bring more support and recognition for Udupi sari and its weavers,” she said and added that “now, the five societies can use the GI logo in their labels while selling their saris.“
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