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Mumbai Police twists old Nirma ad to spread awareness about cyber security. Viral

Mumbai Police twists old Nirma ad to spread awareness about cyber security. Viral

India Today
Wednesday, March 30, 2022 06:50:39 AM UTC

Mumbai Police twisted the 1989 Nirma ad featuring Dipika Chikalia to spread awareness about the need for strong passwords.

Mumbai Police sure knows how to keep netizens hooked with absolutely creative and witty posts. And well, we have proof. In a new post that has gone viral online, the police department warned people about cyber security and the importance of strong passwords. Moreover, the video shared by them features Dipika Chikalia from the 1989 Nirma advertisement. Yes, you read that right.

In the now-viral video, Dipika Chikalia, who played Sita in Ramanand Sagar’s Ramayana, can be seen buying detergent. The shopkeeper hands her a brand which is depicted as a “weak password”. She quickly sets it aside and asks for Nirma Super Detergent Soap, which is depicted as a strong password with “special characters”.

“Sabki pasand strong passwords,” reads the caption of the post in a nod to the advertisement’s jingle.

Watch the viral video here:

After being shared online, the video garnered close to 70k views. Netizens hailed the creativity of the police department and flocked to the comments section with their opinions.

Read full story on India Today
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