Vi removes outgoing SMS benefit from Rs 99 and Rs 109 prepaid plans, check details

Earlier this year, analysts had speculated that telecom companies could introduce indirect tariff hikes to boost average revenue per user (ARPU). Indirect tariff hikes would mean that even the pricing of the plans would remain the same, their benefits would, however, be reduced.

Earlier this year, reports speculated about tariff hikes from telecom companies. Analysts had speculated that telecom companies could introduce indirect tariff hikes to boost average revenue per user (ARPU). Indirect tariff hikes would mean that even the pricing of the plans would remain the same, their benefits would, however, be reduced. Now, from the looks of it, it seems that telecom companies have started moving in the direction of indirect hikes. The recent move by the telcos giving lesser benefits to users could either push users to purchase separate SMS packs or to move to a higher-priced plan that would give them all-around benefits. However, the benefits removed would only be for outgoing SMS so users will continue to receive OTPs and SMS benefits if they recharge with the above-stated plans.