Amid Kim Sae-ron scandal, Kim Soo-hyun reportedly removed as Prada’s brand ambassador
The Hindu
Amid Kim Sae-ron scandal, Kim Soo-hyun reportedly removed as Prada’s brand ambassador
Looks like the K-drama star Kim Soo-hyun’s alleged involvement in the untimely death of actor Kim Sae-ron will be making the headlines for a lot longer than what he would have anticipated.
According to reports, amid the controversy, Soo-hyun has been dropped as luxury brand Prada’s brand ambassador. This comes after fans are said to have flooded Prada’s social media profiles with questions regarding their partnership with the actor after his controversial relationship with the late actor Sae-ron.
A report by SpotvNews stated, “We would like to inform you that, after considering the severity of the issue, our collaboration with Kim Soo Hyun has been mutually concluded. The contract has been terminated. The decision came from headquarters. Prada.”
Looks like Prada is not the only brand to have ended their partnership with the actor. The video of HomePlus taking down their ad featuring Soo-hyun also made its way online.
Soo-hyun faced backlash after an old Instagram post resurfaced following the death of actress Kim Sae-ron. The post, shared on February 16, showed images from his birthday celebration, coinciding with the day Kim Sae-ron was found dead. In the now-controversial post, Kim Soo-hyun thanked fans for their gifts and well-wishes. However, after Kim Sae-ron’s family accused him of playing a role in her struggles, social media users began scrutinizing the timing of his post.
On March 10, the YouTube channel Garosero Research Institute aired a video in which Kim Sae-ron’s aunt alleged that Kim Soo-hyun was in a secret relationship with the actress for six years, beginning when she was 15. She further claimed that Kim Soo-hyun distanced himself from Kim Sae-ron after her 2022 DUI scandal and that his agency, Gold Medalist, contributed to her financial difficulties.
Kim Sae-ron, known for dramas like Listen to My Heart, The Queen’s Classroom, and Hi! School-Love On, was found dead at 24 in her Seoul home.
South African naturalist Steve Boyes speaks on ghost elephants, ancestral tracking, and Werner Herzog’s documentary exploring Angola’s elusive highland giants
Actor-director Amol Palekar will receive META's Lifetime Achievement award for 2026 on March 25 in New Delhi.
India's artists unite against rising censorship, advocating for creative freedom and support for marginalized voices in the arts.
Written and directed by Kunal, the film also stars Sparsh Shrivastava and Vanshika Dhir
This year, Bharatnatyam artistes will present the Tyagaraja Aradhane as a dance performance
This year, Bharatnatyam artistes will present the Tyagaraja Aradhane as a dance performance
The actor, along with director Sushant Shah, speak about their upcoming series ‘Chiraiya’, Divya’s process of working on the dialect, Sushant’s approach to telling a story about women, and more
An independent video, ‘Feel the Spark’ by Raleigh Rajan with vocals by Ciera Dumas that celebrates Tamil literary giants, garnered 1.4 million views in less than 36 hours.
In ‘Jack Ryan: Ghost War’, John Krasinski is back as the savvy CIA analyst, diving headfirst into a high-stakes mission that unravels a deadly conspiracy and pits him against a rogue black-ops unit
Shriram Bharatiya Kala Kendra’s Shankarlal festival showcased rare ragas, radiant artistry, and inclusive performances, from Pt Madhup Mudgal’s serene morning ragas to Ramana Balachandran’s Saraswati veena.
Explore "Threads that Bind: The Kantha Project," an exhibition in Delhi reimagining kantha as a medium of repair and renewal.
Sean Penn skips the Oscars to meet Ukraine's Zelenskyy, who praises him as a "true friend" amid the war.
The teaser of Tamil star Suriya’s much-awaited film with director Venky Atluri, titled Vishwanath and Sons, was unveiled by the makers on Monday