
5G emerged as catalyst for people to upgrade their smartphones, Xiaomi India says
The Hindu
If 2023 was the inflection point for 5G, 2024 will see this accelerate even further. 5G has emerged as a catalyst for people to upgrade their smartphones, said Xiaomi India
If 2023 was the inflection point for 5G, 2024 will see this accelerate even further. 5G has emerged as a catalyst for people to upgrade their smartphones, said Xiaomi India spokesperson to The Hindu.
The Chinese smartphone maker prepares to launch Redmi 13 5G series on 4th January 2024 in India.
“As 5G penetration increases, we will witness a lot more use case scenarios like connected homes and smarter living gain increasing traction,” said Xiaomi.
For Xiaomi, 5G smartphones were among the key sales drivers for the brand in 2023 as it claims over 200% y-o-y growth in the category.
“We started 2023 with a clear strategy of streamlining our product portfolio, making 5G accessible for everyone, maintaining channel harmony with a focus on offline expansion and enhancing customer experience. The products launched throughout the year, were well received.”
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Xiaomi India says, with the launch of Redmi 12 series, it started witnessing positive trends in the market at the beginning of Q3, giving way to positivity for the festive season.













