Target is making big changes to win back customers. Here's what shoppers can expect to see
CNBC
Target's merchandising leaders previewed the company's ambitious plans to overhaul key categories, including home and apparel, at an investor meeting.
MINNEAPOLIS — Target customers will soon see changes on the retailer's shelves, as the company tries to woo back shoppers during a turnaround effort that has started to catch Wall Street's eye.
Among those shifts, Target will add more fresh and trendy groceries, a dedicated display for higher-end makeup and a larger array of merchandise for sports fans.
At the big-box retailer's Minneapolis headquarters on Tuesday, Target's merchandising leaders previewed the company's ambitious plans to overhaul key categories, including home and apparel, which have posted year over year sales declines. The company held an investor meeting to share its holiday-quarter results and its turnaround strategy for this year, which hinges in part on regaining its reputation for stylish and unique items.
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Target's merchandising leaders previewed the company's ambitious plans to overhaul key categories, including home and apparel, at an investor meeting.