Reviewing Sooryavanshi before I watch the film

The cumulative effect of the bumper cast, the big-banner backing and the guerrilla marketing that's gone into Sooryavanshi, will ensure it becomes a blockbuster. Likh ke lelo.

Kabse inn pyaasi theatres pe, blockbusters ki ek boond tak nahi giri. Par, November 5 ko yahan toofaan ayega. Well, technically Sooryavanshi ayega, but you get my filmi enthusiasm. Now, 7 years a film critic, I don't need to really watch a film to know how it will fare at the box office. Especially given the bumper cast, the big-banner backing and the guerrilla marketing that's gone into hyping up the phenomenon that Sooryavanshi, now inevitably, will be. Of course, Twitter will snap into two like a KitKat - both halves trending Akshay Kumar for two very different reasons. And then there will be those who will call it 'vomit' in the name of creativity. For those and everyone else to see, Sooryavanshi will become a blockbuster. Likh ke lelo.

So now, read on...