I'm An Influencer. This Is The Dark Side Of My Job I Wish More People Knew About.

It's not all glamorous. Content creators reveal to HuffPost what they wish their audience knew about working in social media.

It’s easy to scroll through TikTok or Instagram and see your favorite influencers sharing glamorous updates, whether that’s opening free gifts, walking red carpets or traveling.

At first glance, it looks like influencers are living their dream life ― and, in a way, they are. They have access and opportunities the general population doesn’t normally get, simply because of their follower count. But on the other hand, social media is a glorified highlight reel, and it does come with dark sides — even for people whose job is to be on social media.

According to a 2023 Morning Consult survey of 1,000 Gen Zers, 57% of them wanted to be influencers. That statistic is a clear example of how this career path is becoming more popular among young adults and the general population. But there are a few downsides you should know first.

To get the lowdown, we spoke to influencers about the dark sides of influencing they wish more people knew about. Here’s what they had to say:

Being an influencer is time consuming.