The Oscar Mayer Wienermobile is beefing up for summer with a new name
CBSN
The Oscar Mayer Wienermobile now has a new name for the first time in its nearly 100-year history.
The iconic hot dog-shaped vehicle will henceforth be known as the Frankmobile, the Kraft Heinz Company in a statement. While not much is different on the Frankmobile itself — aside from the new branding in the decal along the side — fans can expect a whole new hot dog at barbecues this summer.
"The newly coined 'Frankmobile' pays homage to the brand's 100% Beef Franks as it debuts a tasty new recipe with a more balanced flavor profile and iconic beefy taste that is more flavorful than ever," said Kraft.

We share our planet with maybe 10 million species of plants, animals, birds, fish, fungi and bugs. And to help identify them, millions of people are using a free phone app. "Currently we have about six million people using the platform every month," said Scott Loarie, the executive director of iNaturalist, a nonprofit.

At ski resorts across the West this winter, viral images showed chairlifts idling over brown terrain in places normally renowned for their frosty appeal. Iconic mountain towns like Aspen, Colorado, and Park City, Utah, were seen with shockingly bare slopes, as the region endured a historic snow drought that experts warn could bring water shortages and wildfires in the months ahead. In:











