Netflix taps Allure editor in chief Michelle Lee for new publishing gig

Netflix has poached Allure editor in chief Michelle Lee from Condé Nast to oversee new social-media initiatives at the streaming giant.

Lee, who served as Allure’s top editor for the last five and a half years, broke the news on Instagram Monday, noting that she will join Netflix’s marketing team as its new vice president of editorial & publishing in late July. Lee will lead and oversee Netflix’s team focused on social media channels, podcasts and other initiatives, including the streamer’s entertainment-focused Queue magazine. The editor said she will report to chief marketing officer Bozoma Saint John, the marketing veteran who previously worked at companies including Apple, Uber and Endeavor.