Kia gets ‘record’ 13,424 first-day bookings for new Seltos
The Hindu
Kia India recorded 13,424 bookings for updated Seltos on first day of bookings. 1,973 bookings done using K-Code, a special programme to expand Seltos community. Kia India MD & CEO confident new Seltos will grow mid-SUV segment & exploring possibility of extending K-Code to future launches.
Kia India on Saturday said it has received a record 13,424 bookings for the updated version of Seltos on the first day of commencing the bookings.
Out of these, 1,973 bookings were done using the K-Code which was a special programme to expand the Seltos community by giving existing Seltos owners special access to unlock high-priority delivery for new potential buyers, the automaker said in a statement.
"We are confident that the new Seltos will reinvent and grow the mid-SUV segment further. Whether its design language, segment-first, and segment-best features, Seltos continues to set newer benchmarks for the industry," Kia India Managing Director and CEO Tae-Jin Park said.
Building upon the tremendous success of the K-Code initiative, the automaker is actively exploring the possibility of extending this programme to future launches as well, he added.
ISRO successfully completed drogue parachute deployment tests for the Gaganyaan mission, advancing safety for human spaceflight.
Discover Ritwik Khanna's innovative repair shop Rkive in Mumbai, merging sustainability, creativity, and youthful urgency in fashion.
ISRO will launch the U.S. BlueBird satellite on December 24, 2025, after postponing from the original December 15 date.
Explore unique Christmas ornaments from Tiffany, Swarovski, and more, blending luxury with festive charm for your holiday decor.
Inside Copenhagen’s Alchemist: Chef Rasmus Munk on food, provocation and his India-inspired dishes
Explore the debate surrounding a potential dark matter discovery, highlighting skepticism and the need for rigorous validation in astronomy.
Discover how ice cores from the Pamir Mountains could unlock secrets to protect the world's glaciers from climate change.
Discover why spicy food causes a runny nose and how capsaicin triggers a protective response in our bodies.
In October this year, India announced its intention to build Maitri II, the country’s newest research station in Antarctica and India’s fourth, about 40 forty-odd years after the first permanent research station in Antarctica, Dakshin Gangotri, was established. The Hindu talks to Dr Harsh K Gupta, who led the team that established it
Study reveals rising artemisinin resistance in Africa, echoing Asia's past, urging urgent action to prevent widespread crisis.
Michelin launches The Grappe, a new wine distinction, recognizing excellence with one to three grapes, starting with the Burgundy and Bordeaux regions
A groundbreaking experiment transforms skin cells into egg-like cells, offering hope for infertility treatments amidst ethical considerations.
Discover Niraba, a collaboration merging Odisha's sabai grass weaving and dhokra craft into contemporary furniture and lighting design.