Google Cloud and Brahma AI partner up to scale digital likenesses
The Hindu
Google Cloud and the enterprise AI content platform Brahma AI have announced a multi-year strategic partnership to enable high-fidelity, multilingual, interactive communication using “digital humans"
Google Cloud and the enterprise AI content platform Brahma AI have announced a multi-year strategic partnership to enable high-fidelity, multilingual, interactive communication using “digital humans.”
Brahma AI, which delivers digital humans and AI content management and distribution systems aimed at enterprises, guides users on controlling and governing these digital humans, called ATMANS.
Through the collaboration, the companies aim to deliver interactive digital humans at cinema-quality, for authentic communication use-cases in sectors such as healthcare, retail, media, and entertainment.
Google is set to enhance Brahma AI’s innovation and product life cycle journey, with the firm having engineered its Brahma Studio platform natively on Google Cloud. Meanwhile, Brahma AI uses Google’s Veo model as its primary generative video engine for visual synthesis, and leverages Gemini for multimodal reasoning.
Experts and creatives have flagged concerns about the use of AI digital likenesses in sensitive fields, criticising their impact on both the original and end users. However, Brahma AI noted that people whose digital human is created with their AI have full consent, control, and ownership over their data.
“Generative AI is fundamentally changing how enterprises engage with audiences, but the requirements for fidelity, security and ethical governance have never been higher. By building its platform natively on Google Cloud and leveraging Google’s most advanced models like Veo and Gemini, Brahma AI is enabling organizations to deploy high-fidelity, interactive content grounded in trust. This partnership is about empowering human creativity and making audiovisual data more accessible and valuable across every industry,” said Thomas Kurian, CEO, Google Cloud.
Trump bought more than $500,000 of Netflix’s bonds in two transactions on December 12 and December 16 and another more than $600,000 across two more trades on January 2 and 20, the disclosures show
Oil Ministry forms panel to address commercial LPG shortages impacting hotels and restaurants amid escalating geopolitical tensions.
Rupee rebounds to 92.14 against the dollar, supported by a weaker greenback and strong equity market opening.
Stock markets rebound sharply as Sensex and Nifty recover from declines, driven by falling crude prices and improved global sentiment.
The move deepens Microsoft’s ties with Anthropic at a time when investors have questioned its dependence on OpenAI
Oil prices plummet while stocks soar as Trump declares the U.S.-Israel war on Iran is nearing completion.
IRDAI approves registration for Allianz Jio Reinsurance and Kiwi General Insurance, aligning with new insurance regulations.
I-T department uncovers ₹408 crore in hidden restaurant sales through AI analysis, revealing extensive income under-reporting nationwide.
India will maintain petrol prices despite rising global crude costs, ensuring sufficient supply and financial stability, government sources confirm.
Rupee plunges to record low of 92.35 against the dollar amid foreign fund withdrawals and rising crude oil prices.
Asian central banks face tough choices on interest rates amid rising oil prices and the escalating Iran conflict, impacting growth and inflation.
G7 Finance Ministers to discuss coordinated emergency oil reserve release amid surging prices and market instability.
Crude prices surge to $100 as investors sell off, causing Indian stock markets to drop 3% amid geopolitical tensions.