Uber to launch ride-booking via WhatsApp in India
The Hindu
It is being rolled out on a pilot basis in Lucknow first, and will be expanded to other Indian cities soon
Uber and WhatsApp on Thursday announced a partnership that will allow people in the country to book a ride via WhatsApp - a global-first initiative by the ride-hailing platform.
With this integration, riders will no longer need to download or use the Uber app. Everything - from user registration, booking a ride and getting a trip receipt - will be managed within the WhatsApp chat interface, a statement said.
The integration is a global-first for Uber, and it will make booking a ride as easy as sending a WhatsApp message, it added.
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