TikTok is full of budgeting and other financial tips. Can they boost your financial IQ?
CBSN
Younger U.S. adults are flocking to social media for advice on how to handle their money, seeking and sharing information on a range of personal finance topics, or sometimes just commiserating about the kind of financial challenges Gen-Zers and millennials face.
On TikTok, videos from content creators touting money-saving strategies such as "loud budgeting," "frugal February" and the "100 envelope challenge" have garnered millions of views, belying common complaints from older generations that younger Americans don't pay enough attention to pocketbook issues.
The videos are a departure from traditional personal finance coverage in mainstream media outlets. The tone is generally conversational, irreverent and even sassy, while leaning into the lo-fi confessional style embraced by many younger people on social media that puts a premium on authenticity and even vulnerability.
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