Lyft announces emergency features and discounted parking for car-owning customers
CBSN
Lyft launched 10 years ago as a ride-on-demand service, where customers can order a car and go using an app. Now, the company is offering its customers who have cars an additional suite of services including discounts on car repairs and parking.
Lyft co-founder and president John Zimmer revealed first to "CBS Mornings" new monthly membership features for the 75% of Lyft customers who also own or lease a car. With a $9.99 per month Lyft Pink membership, customers have coverage for up to four roadside emergencies per year, as well as the ability to arrange discounted car repairs or maintenance at a shop and also find, reserve and pay for discounted parking within the app.
"It should, over time, be the most affordable way to manage your vehicle," Zimmer said.
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