Hamburger Helper sales surge as Americans tighten budgets and seek cheap, filling meals
Fox News
Hamburger Helper sales surge 14.5% as Americans turn to budget meals amid rising inflation and grocery costs, with families seeking affordable comfort food options.
"Families are getting creative, prioritizing meals that stretch their dollars but still bring comfort to the table." Andrea Margolis is a lifestyle writer for Fox News Digital and Fox Business. Readers can follow her on X at @andreamargs or send story tips to andrea.margolis@fox.com.
The savory, cheese-forward Hamburger Helper meal kit — introduced in 1971 — has attracted consumers for decades as a quick and easy way to prepare inexpensive ground beef. Eagle Foods said the brand is benefiting today from renewed consumer interest tied to inflation and tighter household budgets.
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