Google adopts an Apple-like approach for its Pixel products
ABC News
Google on Wednesday took a big step toward pushing its Pixel product line-up down a road already paved by Apple and its array of trendsetting phones, tablets and watches
SAN FRANCISCO -- Google on Wednesday took a big step toward pushing its Pixel product line-up down a road already paved by Apple and its array of trendsetting devices.
The latest additions to its six-year-old Pixel brand will include Google’s first smartwatch that draws upon the features and expertise it has gained from last year’s $2.1 billion acquisition of fitness gadget maker Fitbit.
The new watch, targeted for an autumn release, marks Google’s first major attempt to make its mark in wearable technology, a market that has been growing steadily since Apple introduced its smartwatch in 2014. Until now, Google’s presence in the smartwatch market had been limited to making a version of its mobile Android operating system for watches made by other companies.
Google also used its annual I/O developers conference to tease a Pixel tablet that it is scheduled for release next year to compete against Apple’s market-leading iPad.