Food shoppers ditch big labels for the 'plain box' as experts say you should, too
Fox News
Rising grocery prices are leading consumers to embrace generic store brands, with experts noting improved quality and minimal nutritional differences from name brands.
"In many cases, [generics] are made by the same manufacturers." "Store brands today often rival – or even surpass – name brands in flavor and texture." Khloe Quill is a lifestyle production assistant with Fox News Digital. She and the lifestyle team cover a range of story topics including food and drink, travel, and health.
But experts say they've noticed a consumer shift toward generic brands as people save money by shopping for these generics.
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