Exclusive: Prenuvo expands full-body MRI protocol. What's new?

Prenuvo is launching a new bloodwork component to complement its full-body MRIs. Here's what to know.

BETHESDA, MD — Beep. Beep. Beep. The whole-body MRI machines whir, in conversation with the skeleton staring back at me on the computer screen. On a gray March afternoon, a technician highlights specific parts of a patient's anatomy, each part generating unique pitches and rhythms. This individual's brain – their hippocampus, specifically – looks like a tree, arteries stretching out like branches. Once finished, this Prenuvo scan will give this patient and their health care providers 1.3 billion data points about their health. You read that right: 1.3 billion.

"We've really designed something to get the most information possible across lots of different organ systems and to be able to detect all sorts of things that you want to know about in advance," says Dr. Daniel Durand, Prenuvo's chief medical officer, sporting a smart watch on his wrist. The company says it finds possibly life-threatening conditions in 1 in 20 people.

And it's poised to now offer even more data. Prenuvo is launching a new bloodwork component to complement its full-body MRI offerings as part of a new membership package. It's not raising its prices, just adding laboratory assessments that evaluate biomarkers related to inflammation, cardiovascular risk, hormone balance and more.

Prenuvo reiterates it views itself as complementary to primary care and doesn't advocate anyone skipping routine doctor's appointments. "Today, we don't replace primary care," Durand says. "We don't replace these other tests, we add to them. But in the future, what we're trying to do is make it so that you get this holistically, in one setting, in a really pleasant way, because that's what's going to make people want to come back."

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