DAVID MARCUS: Cracker Barrel regulars could have saved C-Suite dummies $700M
Fox News
Reporter visits seven Cracker Barrel locations to investigate customer reactions to the chain's controversial rebrand plans, finding widespread opposition to changes.
Maybe, just maybe, our colleges, or whoever is training this ocean of Millennial middle marketing managers who are running our culture through the deflavorizing machine, should teach them the golden question: What do the customers want? David Marcus is a columnist living in West Virginia and the author of "Charade: The COVID Lies That Crushed A Nation."
The good news about the drive, basically from Winchester, W.Va., to Lexington, Va., or as I call it, Cracker Barrel Alley, is that I did not need my GPS. I just stayed on Rte. 81 and looked for the sky-high signs and billboards every 20 miles or so afore the beautiful Blue Ridge Mountains.
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