ayyoshraddha, an entertainer to the core

Shraddha Jain effortlessly shifts between different characters and accents in the blink of an eye

Shraddha Jain or ayyoshraddha to her social media fans is a boundless entertainer. With hair neatly pulled back and an innocent expression, she becomes primary school teacher Nandini Rao of Bulbul Vidya Mandir as she talks of the impact of board exams being cancelled: “This year exams have got cancelled and, for a change, not because of question paper leakage. Teachers have to give results without exams and teachers are not trained for this, we have become like reality show judges and students do not have vote appeal,” she remarks with honesty and humour. Then she is a parent Mrs Kulkarni who has school fee concerns. At other times, Shraddha dons various roles, as a remote worker to alert on non-availability of Bengaluru colleagues for a virtual meeting as they are all having a siesta, as a real estate broker capturing the idiosyncrasies of the rich and famous. With multilingual sets that ‘drop truth bombs, Bengaluru-based Shraddha effortlessly shifts between different characters and accents at the blink of an eyeShraddha quit a job as a marketing head of a Kannada television channel during the lockdown, to reflect on her priorities. She says, “When the world came to a pause, it gave me time to think of what I really wanted to do so that my creative pursuits get the best of me.” Having been a radio jockey before shifting to television, she was ‘hungry to perform’ and planning non-fiction shows for the small screen helped her understand the market and what it lacked.