Twitter ending Fleets, its stories clone, due to lack of interest
The Peninsula
Twitter Inc. is shutting down Fleets, the company’s version of disappearing stories, after it failed to win the enthusiasm of users.
Twitter launched Fleets just eight months ago after testing the product in a handful of markets. The feature, which appeared prominently at the top of the app, let people share posts that disappeared after 24 hours, a format invented by Snap Inc. and later copied and further popularized by Facebook Inc.’s stable of apps, including Instagram.
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