'Taylor Swift Is A Nazi' Narrative Boosted By Coordinated Online Effort, New Report Finds

Some internet users discussing the singer's latest album found themselves responding to the "fallout created by inauthentic users," per the new research.

Online talk around Taylor Swift’s “The Life of a Showgirl” album in October was disrupted by a coordinated, “narrative manipulation” effort that accused the singer of promoting Nazism and MAGA ideology, according to a new report from the behavioral intelligence startup GUDEA.

The report flagged narratives pushed by inauthentic accounts across a number of platforms, including one claiming that “Taylor Swift is a Nazi,” an accusation that served as a “catalyst for a secondary, authentic conversation” comparing Swift to self-described Nazi and Hitler-loving rapper Ye (formerly Kanye West).

Users who weren’t engaging with conspiracy theories “nevertheless entered the conversation in response to the fallout created by inauthentic users” to defend the singer and to slam the “irrationality” of such a narrative, the report found.

“The pattern of inauthentic provocation [to] authentic user discourse is a hallmark of successful narrative manipulation,” GUDEA’s report reads.

“It demonstrates how small bursts of coordinated activity can reshape cultural perception by forcing mainstream audiences to respond to extremized framing.”