"SmartLess" podcast hosts Will Arnett, Jason Bateman and Sean Hayes launch mobile phone company

"SmartLess" podcast hosts Will Arnett, Jason Bateman and Sean Hayes, have launched a new phone company, the celebrity trio announced Tuesday.

Called SmartLess Mobile, the direct-to-consumer wireless service promises to be "data-sane and refreshingly BS-free," according to the announcement. The launch represents the first product spinoff for the popular interview podcast, which reaches millions of listeners each month.

SmartLess Mobile is billing itself as a low-cost phone carrier that will save customers money by scaling back mobile data they don't use. "If you're using less, you should be spending less," Arnett said in the statement.