Lego to make all stores sensory-inclusive for people with autism
Newsy
Lego will have items such as noise-reducing headphones, fidget tools and visual cue cards available starting this month.
With April marking Autism Acceptance Month, Lego announced that all stores will undergo changes to make them sensory-inclusive. By doing so, Lego said its stores will become KultureCity certified.
The certification means that Lego Stores will provide "visitors with an inclusive experience through staff training and access to support tools." Lego said its stores in the U.S. and Canada will have sensory bags free of charge. The stores will have items such as noise reducing headphones, fidget tools, visual cue cards, KultureCity branded lanyards and strobe reduction glasses available.
In its announcement, Lego shared the story of Sean, an adult with autism who is a Lego fan.
"Being able to experience the Lego store at my own pace would have allowed me to connect to so many other people and Lego fans, and truly feel like I belong," Sean said. "This move will allow for people like me, a full-grown adult, to experience everything the store has to offer and let children visiting the store have their own perspective on their own lives changed in a positive way. That’s something that can’t be replaced.”
Lego also announced changes to its Lego Life Magazine, which include numbering the boxes used in cartoons to make them easier to follow; ensuring consistent and meaningful use of visual simples; planning content to suit varied abilities and interests; and having consistency in placement of useful items, such as prompts for activity answers.
