Gucci launches Vault vintage site during Milan Fashion Week
The Peninsula
MILAN - Fashion houses trying to figure out how to reach new eyeballs after the long ordeal of the pandemic have centered around a singular idea: collaborations.
Many are doing it, in big ways and small. Gucci, which famously "hacked” Balenciaga last season, is now launching an e-commerce site showcasing refurbished vintage Gucci products and capsule collections by young designers. Hatmaker Borsalino is collaborating with the French brand Ami Paris and the equestrian-inspired brand Acheval.
Gucci VAULT
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