Great Reboot: Germany's auto show tries for more climate friendly image
The Peninsula
MUNICH - Germany's biggest motor show, taking place in Munich this week, is no longer just about cars.
This year's IAA show, the first major motor industry event worldwide since the COVID-19 pandemic, wants to be about mobility in general, from bikes to e-scooters to cars. "Climate-friendly engines, the digital connectivity of transport - that's what this fair is about," Hildegard Müller, president of industry association VDA, which organises the bi-annual show, said at a pre-event press conference last week. "The goal of climate protection is guiding us."
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