‘First Liberty home store in Doha blends art, culture and craftsmanship’

Doha, Qatar:The historic opening of the first international home showroom outside London of the 150 year old British heritage brand, Liberty, can simp...

Doha, Qatar: The historic opening of the first international home showroom outside London of the 150-year-old British heritage brand, Liberty, can simply be described as “a garden home in Doha” — a space where design, art, and emotion converge to create meaningful experiences, said Liberty’s Managing Director, Andrea Petochi.

Speaking exclusively to The Peninsula, Petochi said that the new store in the heart of Doha’s Msheireb Downtown, a first of its kind globally, marks not just an expansion but a celebration of craftsmanship, culture, and collaboration between Liberty and Qatar’s dynamic design community.

Petochi highlighted that Liberty’s partnership with Msheireb Properties emerged naturally through shared values rather than commercial ambition.

“Msheireb is about living and having good hospitality,” he noted. “You see it in the way the cafes and hotels operate here. Everyone makes an effort to do a good job. It’s a culture of quality, and that’s something we deeply appreciate,” he said.

Founded in London during the late 19th century, Liberty has long been associated with the Arts and Crafts movement, which emphasized the fusion of beauty, function, and artistic integrity. Petochi sees the Doha showroom as both a continuation and a reinvention of that legacy.