BTS concert drew 18.4 million viewers: Netflix
The Straits Times
BTS's comeback concert on Netflix drew 18.4 million viewers worldwide, solidifying their global influence after their hiatus. Read more at straitstimes.com.
SEOUL - The comeback concert by K-pop megastars BTS drew an estimated 18.4 million viewers worldwide, streaming giant Netflix said on March 25.
Netflix said its livestream of the show on March 21 “drew 18.4 million global viewers..., proving the group’s influence has only intensified during their time apart”.
The live broadcast from Seoul’s Gwanghwamun Square reached Netflix’s weekly Top 10 in 80 countries and secured the No. 1 spot in 24 countries, it said.
It added that its estimates were derived from so-called first-party data.
The seven-member group took to the stage together for the first time following a years-long hiatus prompted by mandatory military service.
It drew more than 100,000 fans to central Seoul, according to the group’s label.
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