YouTube adds money-making feature to attract creators
The Peninsula
YouTube on Tuesday launched a new way for video creators to earn money from fans through a feature called Super Thanks, as the Alphabet Inc streaming service looks to attract more content makers.
The feature, a fourth way for YouTubers to earn money from their viewers, comes as competing platforms like short-form video app TikTok and Facebook Inc's Instagram are investing heavily to court creators filming viral videos. Fans can purchase Super Thanks at four price points, from $2 to $50, as a way to express gratitude and support their favorite YouTube channels, the company said in a statement.
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