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When Did Every Celebrity Become a Creative Director?

When Did Every Celebrity Become a Creative Director?

The New York Times
Tuesday, December 14, 2021 05:58:38 PM UTC

Famous brand ambassadors have fancy new titles now.

It’s getting hard to keep up with the celebrity titles. Every week, it seems, there’s a new creative director or partner or officer of some kind.

Just this month, the rapper Cardi B announced that she was joining Playboy as its first creative director in residence. (She is also a partner in Whipshots, a vodka-infused whipped cream that was released in early December.)

She joins a growing list of famous brand associates that includes Emily Ratajkowski, partner and creative director at Loops Beauty (face masks); Dakota Johnson, co-creative director and investor at Maude (sexual health and wellness products); Prince Harry, chief impact officer at BetterUp (employee coaching); Kendall Jenner, creative director at Fwrd (an online boutique); Drew Barrymore, creative director at Garnier (hair care and skin care); Jennifer Aniston, chief creative officer at Vital Proteins (supplements); and ASAP Rocky, guest artistic director at PacSun (clothing and accessories).

Read full story on The New York Times
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