Walmart doubles down on delivering groceries straight into your fridge
CNN
Walmart is expanding its push to deliver groceries straight into customers' kitchen fridges, even when they aren't home.
Walmart (WMT) said Wednesday that it plans to make InHome, its $148 annual delivery option, available to 30 million US households by the end of the new year, up from six million today. Walmart will also hire around 3,000 workers to deliver orders for InHome, offering them an extra $1.50 an hour from most store jobs, which begin at $12 an hour.
InHome is a small piece of Walmart's strategy to draw more shoppers online, but its expansion is a sign that Walmart believes the program can help it stand out against Amazon (AMZN) and other retailers' options in the delivery wars. Amazon in April announced a free, similar option called In-Garage Delivery where in which delivery drivers can leave groceries in customers' garages, but they don't stock the fridge.
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