Twitter Users Balk At Paying $8 A Month For Musk's Blue Check

Opinions among Twitter users run the gamut on the value of the check mark, and whether it's worth the $8 a month.

Twitter Inc.'s new owner, Elon Musk, is purging the social network's free legacy labels as of April 1 and replacing them with a new designation that he says will make the platform more egalitarian and generate much-needed revenue. But legions of users are balking at forking over the $8 a month fee, and some say the pay-to-play system, dubbed Twitter Blue, will make it easier for pranksters, hoaxers or criminals to pose as someone they're not - potentially facilitating use of the site to spread misinformation and sow discord. Welp guess my blue ✔️ will be gone soon cause if you know me I ain't paying the 5. 🤷🏾‍♂️ Best way to fight misinformation is to respond with accurate information, not censorship Hey @elonmusk what's this about blue checks going away unless we pay Twitter? I've been here for 15 years giving my ⏰ & witty thoughts all for bupkis. Now you're telling me that I have to pay for something you gave me for free? What is this-the Colombia Records & Tape Club?🙄

Musk bought Twitter in late October, promising to make it a haven for free speech and battle the bots he said were degrading the social network's user experience. One of his original promises was that people who previously had been "verified" by the system, for free - a badge of prominence that told others you were real and possibly also famous - would lose their status. Since Musk's takeover, an increase in offensive speech and fumbles around verification and content moderation have led hundreds of advertisers to pull spending from the platform, causing ad sales to decline by 50%. Paid verification as part of Twitter Blue is an attempt to make up for that lost revenue.

Opinions among Twitter users run the gamut on the value of the check mark, and whether it's worth the $8 a month - discounted to $84 if you buy a whole year, but $11 per month if you buy it through the Apple or Google app store. Some users say they'll refuse to subscribe to Twitter Blue because they don't want to support Musk, the world's second-richest person, or because they object to paying for the reach that they used to be able to earn on merit. Others are willing to pony up for the credibility and exposure that comes with verification.