Tiger Woods launches apparel partnership with Taylormade after 27-year Nike partnership ends
CNN
Tiger Woods has found a new look after splitting up with Nike, his longtime partner, last month.
Tiger Woods has found a new look after splitting up with Nike, his longtime partner, last month. On Monday, Woods announced that he would be partnering with Taylormade to launch a new apparel brand — Sun Day Red. The announcement was made at a press conference in the Los Angeles suburb of Pacific Palisades on Monday. A landing page on the Sun Day Red website teases that the line is “Coming May 01.” A news release on its website said that the brand plans to expand “to include women’s and children’s styles as well as footwear.” The golf legend’s new brand partnership comes one month after Woods and Nike announced the end of their 27-year partnership. Nike bid farewell to Woods in a January post on Instagram, saying “it was a hell of a round, Tiger.”
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