The strategy behind Biden's new language about Republicans
CNN
Last week's Supreme Court bombshell introduced two new terms into Joe Biden's presidential rhetoric. One was abortion; the other may shape his election-year prospects more.
That term is "MAGA Republicans," which Biden embroidered with "extreme" but, significantly, not "Donald Trump." The distinction reflects polling and analysis by Biden allies designed to identify the most effective arguments for Democrats in trying to fend off a crippling Republican blow in November's elections.
"It's very clear that the Democratic Party hasn't had a coherent story to tell about the Republican Party and what's happened to it," says Anita Dunn, a top Biden adviser who participated in the research and soon will rejoin the White House staff. "I don't think we were looking for this particular message, but it found us."
