Tata Digital To Invest $75 Million In Fitness Startup CureFit

Tata Digital expects Indian fitness and wellness market to grow at 20 per cent per annum and is expected to reach $12 billion by 2025.

Tata Digital, the wholly owned subsidiary of Tata Sons Ltd, will invest up to $75 million in fitness and health startup CureFit Healthcare Private Limited which operates popular gym chain CultFit. "Tata Digital Limited, a 100 per cent subsidiary of Tata Sons Private Ltd. has entered into a Memorandum of Understanding for an investment of up to US$75 million in CureFit Healthcare Private Limited ("CureFit"), subject to completion of diligence process and other approvals," Tata Digital said in a press release. CureFit is the country's India's leading fitness player that has developed a strong ecosystem around fitness and wellness. Tata Digital expects Indian fitness and wellness market to grow at 20 per cent per annum and is expected to reach $12 billion by 2025. Curefit, with its range of fitness & wellness offerings, will help Tata Digital expand into pro-active health management space, Tata Digital said.