Sweethearts updates Valentine's conversation heart candy to reflect modern day "situationships"
CBSN
If you're not in a relationship, but you're not single, Sweethearts candy is giving you a delicious opportunity to celebrate Valentine's Day with that hard-to-define companion.
Spangler, the company behind the beloved conversation hearts with romantic phrases like "Love You" and "Be Mine," said in a news release that it's putting a twist on its sweet treats, misprinting those lovey-dovey lines for "messages as blurry as your relationship."
"Singles are taking 'situationships' to the next level this year, and Sweethearts is here for them," said Evan Brock, vice president of marketing for Spangler. "The printing on Sweethearts isn't always perfect. This is our way of embracing those imperfections in a way that taps into pop culture."
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