Sony to launch firm to explore making electric cars

Sony chief executive officer Kenichiro Yoshida unveils the Sony Vision-S SUV prototype electric vehicle.

Electronics giant Sony unveiled Tuesday a new prototype of its Vision-S electric vehicle and announced the founding of a company to explore jumping into the rapidly growing market. 

The Japanese firm, better known for its TVs and video game consoles, will create the Sony Mobility subsidiary in spring 2022 as it weighs entering the field. 

Sony chief executive officer Kenichiro Yoshida unveiled at the CES tech show in Las Vegas the Vision-S 02, a new version of the firm's first prototype that has begun road testing. 

Through this new branch, the electronics giant "intends to explore entry into the EV market," it said in a statement.