Single and ready to mingle: How dating has changed during COVID
BNN Bloomberg
While many couples have holed up during the pandemic baking bread and binging The Tiger King, single Canadians have been navigating a completely different dating environment than anything before.
While many couples have holed up during the pandemic baking bread and binging The Tiger King, single Canadians have been navigating a completely different dating environment than anything before.
Some dating companies say the field has significantly changed over the past 21 months and most of the trends are likely here to stay.
“I wasn’t sure initially what would happen with the industry when COVID first hit but we’ve seen a boom of people putting a focus on finding a partner and a meaningful long-term relationship,” said Emily Lyons, founder and CEO of Lyons Elite.
“There’s a lot more intention with dating, for the most part there’s a lot less hookups and flings since it takes more work to plan a date and make sure it’s safe.”
Lyons said her Toronto-based matchmaking service has seen a surge of people looking to date virtually before deciding to take things to the next level: actually meeting each other face-to-face.
