Signal tries to highlight how Facebook collects data from users, gets banned by Facebook
India Today
Signal through the ads informed users that Facebook and its photo-sharing platform Instagram use its own ad tech tools to gather information from users.
Signal posted a series of ads on Instagram to depict how Facebook collects information from users and then displays ads on the basis of that. Signal through the ads informed users that Facebook and its photo-sharing platform Instagram uses its own ad tech tools to gather information from users. The encrypted messaging platform alleged that the Facebook-owned platforms collect everything they can to sell visibility into people and their lives. However, this did not go down well Facebook. The social media giant booted Signal from its platform. Signal in a blogpost revealed that Facebook had rejected the ads that Signal tried to buy on Instagram. “We created a multi-variant targeted ad designed to show you the personal data that Facebook collects about you and sells access to. The ad would simply display some information collected about the viewer which the advertising platform uses. Facebook was not into that idea.” “Facebook is more than willing to sell visibility into people’s lives unless it’s to tell people about how their data is being used. Being transparent about how ads use people’s data is apparently enough to get banned; in Facebook’s world, the only acceptable usage is to hide what you’re doing from your audience.”More Related News