Shameful, insensitive: Now Hrithik Roshan, Priyanka Chopra slam perfume ad promoting gang culture
Zee News
The two ads of perfume brand Layer Shot sparked outrage among a large section of social media users, who claimed the advertisements sought to promote sexual violence against women.
MUMBAI: Hrithik Roshan and Priyanka Chopra Jonas are the latest Hindi cinema personalities to criticise the perfume brand that is facing condemnation for promoting "gang rape culture" with its latest advertisement series. The actor duo also praised regulatory authorities for swift action and taking the advertisements off air.
The two ads of perfume brand Layer Shot sparked outrage among a large section of social media users, who claimed the advertisements sought to promote sexual violence against women. Taking to his Instagram Stories on Sunday, Hrithik said he was "shocked & appalled" at the insensitivity of the commercial. "How could the entire team associated with this project think this was OK to make and showcase?" the "War" star asked.
"Kudos to the viewers for calling it out & the regulatory bodies for taking appropriate action," the actor further said in his post.
Absolutely shocked & sad to hear about KK's untimely departure. He will always remain one of my favourites. Such a versatile artist, a voice to every emotion... You will be missed. RIP
— Hrithik Roshan (@iHrithik) June 1, 2022
