‘Seeing triple-digit growth in mid-market’
The Hindu
SMB programme has picked up immense pace, says SAP’s Ananthapadmanabhan
German software firm SAP has been witnessing a triple-digit growth quarter-on-quarter in its mid-market segment business for the last about one-and-a-half years, helped by the company’s ‘Global Bharat’ programme for small and medium businesses (SMBs).
“Global Bharat has picked up immense pace,” said Subramanian Ananthapadmanabhan, VP, Mid-Market, SAP Indian Subcontinent, SAP India. The programme was unveiled in June 2020 amid the digitalisation push due to the pandemic.
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