‘Second wave to retard rural FMCG growth’
The Hindu
E-com share rising: Wipro Consumer
Wipro Consumer Care & Lighting (WCCL) on Wednesday said the second COVID wave is expected to slow down growth in the rural FMCG market in the current fiscal and that the situation was challenging for the business in the June quarter. The company expects growth to be almost equal in both rural and urban markets for FMCG products this fiscal unlike last financial year when the rural markets recorded higher growth. WCCL is not anticipating any further increase in the price of Santoor soaps, as prices of palm oil have cooled down. Palm oil is a key ingredient for making soaps. The company also said about 14% of India sales now come via e-commerce.More Related News
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