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Scrounging for Hits, Hollywood Goes Back to the Video Game Well

Scrounging for Hits, Hollywood Goes Back to the Video Game Well

The New York Times
Monday, May 24, 2021 01:07:38 PM UTC

After decades of game-to-film flops, a new effort, led by Sony, aims to adapt big PlayStation and Xbox franchises for movies and TV.

LOS ANGELES — For 28 years, ever since “Super Mario Bros.” arrived in cinemas with the tagline “This Ain’t No Game,” Hollywood has been trying and mostly failing — epically, famously — to turn hit video games into hit movies. For every “Lara Croft: Tomb Raider” (2001), which turned Angelina Jolie into an A-list action star, there has been a nonsensical “Max Payne” (2008), an abominable “Prince of Persia” (2010) and a wince-inducing “Warcraft” (2016). If video games are the comic books of our time, why can’t Hollywood figure out how to mine them accordingly? It may finally be happening, powered in part by the proliferation of streaming services and their need for intellectual property to exploit. “The need for established, globally appealing I.P. has naturally led to gaming,” Matthew Ball, a venture investor and the former head of strategy for Amazon Studios, wrote last year in an essay titled “7 Reasons Why Gaming I.P. Is Finally Taking Off in Film/TV.”
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