Samla International Race signs partnerships ahead of inaugural edition

Doha: Ahead of the inaugural edition of the Samla International Race, a 100km non stop, point to point endurance challenge that is set to further stre...

Doha: Ahead of the inaugural edition of the Samla International Race, a 100km non-stop, point-to-point endurance challenge that is set to further strengthened sports tourism in Qatar, a sponsorship agreement signing ceremony was held yesterday that brought together several prominent partners and sponsors for this edition.

The 2026 Samla International will be held on January 24, with participants competing in a gruelling multi-stage course spanning 100km, to be completed within 12 hours. The race combines four challenging disciplines: 3km swimming, 49km running, 44km mountain biking, and 4km kayaking.

In addition to the sponsors, the ceremony also witnessed the signing of a partnership agreement between the Samla Race, Visit Qatar, and ASICS, which will serve as the official sportswear partner of the race.

The agreement was signed in the presence of Chief Executive Officer of the Samla Race Organising Committee Azzam Al Mannai, the Director of Public Relations and Communications at Visit Qatar, Jassim Al Mahmoud, and the General Manager of ASICS Arabia, Seiji Hori. Attendees at the event were also presented with a short video unveiling the official course for the 2026 race, which features six consecutive, high-challenge stages designed to test competitors’ physical endurance.

The course begins with a three-kilometre open-water swim, followed by a 21-kilometre run, a 22-kilometre mountain biking segment, a four-kilometre kayaking stage, a second 22-kilometre cycling segment, and concludes with a demanding 28-kilometre run to the finish line.