PepsiCo is selling Tropicana as customers continue to ditch juice
CNN
PepsiCo is selling a controlling stake of its juice brands, which includes Tropicana and Naked, to a private equity firm in a multibillion dollar deal. The sale is part of the company's broader efforts to focus on faster-growing beverages as customers increasingly ditch sugary drinks.
In the deal announced Tuesday, PepsiCo's juice businesses in North America will be sold for roughly $3.3 billion to PAI Partners, with PepsiCo retaining a 39% stake in the newly formed business. The deal also includes the option for PepsiCo to eventually sell its European juice businesses at a later date.More Related News