Oscar de la Renta launches its exclusive pop-up experience at Fifty One East
Gulf Times
The Pre-Spring 2023 collection has The New York Botanical Garden as its creative landscape where passionflowers, illustrated within the bright prints, purposely root the collection in Oscar de la Renta himself.
Luxury label Oscar de la Renta partnered with Fifty One East, Qatar’s favorite department store, marking another milestone achievement in Qatar - the launch of an exclusive one-off pop-up experience at Fifty One East.
The event was held in the presence of Oscar de la Renta’s Co-Creative Directors, Laura Kim and Fernando Garcia, who visited the country for the first time, alongside Alex Bolen, Chief Executive Officer of the brand, VIP guests and members of the press who had the opportunity to explore the brand’s latest Fall 2022 and Pre-Spring 2023 collections first-hand.